Foresight and innovation in
the global hotel industry

Moving beyond a day: Enabling innovation and revenue

Professor and Director of the Center for Hospitality Research at Cornell
Chris K. Anderson darkChris K. Anderson light

Synopsis

Is it time for hotels to stop thinking of a “day” as the main unit on offer? Changing the temporal unit to something less than a day would allow hotels to fully capitalize on variable pricing, argues Cornell’s Chris Anderson.
Chris K. Anderson darkChris K. Anderson light
Chris K. Anderson
Professor and Director of the Center for Hospitality Research at Cornell
Cornell
Hospitality Net
Maastricht, Netherlands, The
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