Hotel Yearbook Foresight and innovation in
the global hotel industry

Is your hotel using its website to its full potential?

CEO and Founder, dailypoint
Michael Toedt Michael Toedt

Synopsis

The website is crucial for a hotel to market itself and a vital booking channel. Yet, most hotel websites aren’t being used to their full potential, writes dailypoint’s Michael Toedt. The reason for this is simple, the possibilities are unknown, or the wrong models are used.

Michael Toedt Michael Toedt
Michael Toedt
CEO and Founder
dailypoint
dailypoint
Munich, Germany
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dailypoint is the Customer Data Platform (CDP) built for CRM and Loyalty in hospitality. It helps hotels collect, merge, and use guest data from 200+ systems – including PMS, POS, booking engines, WiFi, CRM tools, and marketing platforms.

At its core is the Central Profile: a smart, always-updated guest profile that brings together bookings, behavior, and preferences into one clean, GDPR/CCPA-compliant view. Hotels use this to power personalized marketing, loyalty programs, guest communication, and operations.

With over 1,500 hotel clients worldwide, dailypoint™ is trusted by leading hotel brands and independents alike. It is the preferred CRM partner of The Leading Hotels of the World and a multi-award winner, including being named the #1 Hotel CRM and Email Marketing Solution 2026 at the HotelTechAwards.

For more information visit dailypoint.com.

Hospitality Net
Maastricht, The Netherlands
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Founded in 1994 in Maastricht, the Netherlands, Hospitality Net is the #1 B2B portal for global hotel professionals and one of the longest-running independent hospitality B2B publications in the world. Hospitality Net acts as a neutral broker and publisher of hotel business information, built on a membership model for all stakeholders in the global hotel industry. Members use the platform to share and amplify content, join thought leadership initiatives, and strengthen their visibility and findability across search, AI platforms, and LLMs. With 100,000+ articles, reports, and expert commentary collected over more than 30 years, Hospitality Net offers one of the deepest knowledge bases in hospitality B2B media. It also publishes The Hotel Yearbook, one of the industry’s most cited annual reference publications. Visit www.hospitalitynet.org.

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