Foresight and innovation in
the global hotel industry

The rise of attribute-based selling

Managing Director - Shiji Distribution Solutions
Anson Lau darkAnson Lau light

Synopsis

Hotel distribution is going through a transformation of how hotels distribute inventory. This change, known as “attribute-based selling”, or ABS, has been years in the making, but is only beginning to gain traction. Shiji Distribution Solutions’ Anson Lau descibes what these changes will mean – and how hotels should adapt.