Foresight and innovation in
the global hotel industry

Engaging guests with authentic experiences

CHME, CHBA, President and CEO, HSMAI
Robert A. Gilbert darkRobert A. Gilbert light

Synopsis

The state of the art in hospitality digital marketing involves engaging guests more proactively — sometimes before they even think about connecting with you. That’s a major takeaway from two of the big winners in HSMAI’s 2018 Adrian Awards competition, which recently honored creativity and innovation in hospitality advertising, digital marketing, and public relations. Robert Gilbert, President of HSMAI, walks us through these award-wining performances.
Robert A. Gilbert darkRobert A. Gilbert light
Robert A. Gilbert
CHME, CHBA, President and CEO, HSMAI
HSMAI
Hospitality Net
Maastricht, Netherlands, The
More
Acting as a ‘neutral’ broker and publisher of hotel business information, Hospitality Net is the #1 ranked global website for the global hospitality community. Hospitality Net enables all industry stakeholders to amplify visibility on its platform and connect with the industry globally through a membership business model, unlike any other publishing initiative in the industry. Members include actors throughout the hospitality spectrum - hotel groups, vendors/suppliers, associations, universities/schools, consultants, and event organizers. To learn more, visit hospitalitynet.org.